People
Stakeholder alignment, recruiting, interviewing, onboarding, coaching, adoption, and the human judgment required to navigate complex change.
Core thesis
Most organizations over-focus on tools. Sustainable transformation requires people who understand the change, processes with enough discipline to scale, and technology that supports how the business actually works. Automation and AI become practical outcomes of that maturity, not substitutes for it.
Operating model
Stakeholder alignment, recruiting, interviewing, onboarding, coaching, adoption, and the human judgment required to navigate complex change.
Operating model maturity, SOPs, approvals, exception handling, UAT, controls, compliance, documentation, and execution rhythm.
ERP, CRM, workflow platforms, integrations, reporting, automation, data foundations, and AI enablement where the foundation supports it.
Transformation work
Upaya works between executive strategy and operational reality: clarifying the future state, then building the governance, workflows, systems, and team capacity to get there.
Program leadership across scope, timelines, risks, dependencies, decisions, stakeholders, communication, and delivery.
Post-acquisition alignment across systems of record, reporting, operating processes, data migration, controls, and go-live readiness.
Process standardization, exception management, approval paths, role clarity, training, and audit-ready operating discipline.
Integration reconciliation, workflow orchestration, scripts, data validation, and the governance required for responsible automation.
Recruiting, interviewing, onboarding, mentoring, documentation, and standards that help teams create value beyond a single project.
Practical preparation for AI adoption through cleaner data, stronger process ownership, review points, guardrails, and privacy-aware experimentation.
Selected patterns
Client details are intentionally anonymized. The focus is the transformation pattern, operating context, and value creation.
Major M&A integration / bioscience manufacturing
Aligned costing strategy, BOM/routing design, inventory movement, UAT scenarios, data migration, and go-live planning into a practical post-acquisition operations roadmap.
Facilities services / M&A
Refined processes, migrated data, and helped newly acquired entities move into shared systems, workflows, and execution standards.
KKR-owned global advisory firm
Worked through billing, revenue, approvals, deployment, and support workflows with controllers and global teams under audit sensitivity, treasury needs, and sponsor pressure.
Consumer products / distribution
Built discovery questions, SOPs, bin definitions, exception handling, training paths, and execution governance for physical operations.
Public medtech
Structured requirements, use cases, UAT scripts, GL validations, role access, and adoption routines for revenue recognition transformation.
Crypto infrastructure / bitcoin mining
Structured historical imports, digital asset activity, intercompany flows, hosting revenue, invoices, tax treatment, and journal-entry migration.
Energy / field operations
Brought inventory into the system and strengthened workflows, approval paths, and operating controls around field execution.
Founder
Gabriel entered transformation through enterprise systems because ERP reveals how a business actually works: customers, orders, revenue, inventory, approvals, exceptions, reporting, and controls.
The work has grown beyond any single platform. Today, the focus is helping organizations move from fragmented operations to coordinated action: aligning leaders, developing teams, maturing processes, and building the technology foundations that allow the business to scale with trust.
Next conversation
The brand language is still being refined, but the work is clear: turning aspiration into action through people, process, and technology.
Contact Gabriel